Focus Group

One of the ways we did research into what audiences like from music videos was by conducting a focus group. We asked a few of our friends to sit and listen to our questions, to aid us in narrowing down our ideas, and to see what appeals to an audience of our age.

Here is the link to the focus group - Unfortunately it wont embed

http://www.youtube.com/watch?v=mq7_dXDDgdU&feature=youtu.be

The results showed that audiences like videos with narratives, they also like the artist to be showcased, and to have some costume changes, basically they like a video that is visually engaging and makes you think about it.